VM - ANDALUCIA COLLECTION

For this project, I was inspired by Victoria Malaga to create a new specialty collection of beer can designs that celebrate the rich cultural heritage of Andalusia. The concept, “Andalusian Heritage,” was brought to life by showcasing the region’s stunning and iconic architecture, which plays a vital role in its identity.

Each can design features intricate patterns and elements inspired by Andalusian landmarks, such as the Alhambra, the Mezquita of Córdoba, and the Giralda in Seville. Through the use of vibrant colors and geometric forms, I aimed to capture the essence of these architectural masterpieces, blending tradition with a modern, artistic touch. The result is a series of cans that not only pay homage to the history and beauty of Andalusia but also create a visually striking and cohesive brand identity for Victoria Malaga. This collection appeals to consumers by linking the craft of brewing with the rich cultural tapestry of the region, making each can a small piece of art that tells a story.